Guy: “What do you call a fake noodle?”
Another guy: “An impasta!”

(We may be serious about our research and writing, but we know a good dad joke when we hear one…)

Knowing what’s healthiest isn’t about always choosing what’s healthiest. That’s up to you. Our job is simply to help you make informed decisions.

In an era where it’s become harder & harder to know what’s really healthiest, it’s almost impossible to make informed choices about what we eat, whether it’s from the grocery store or dining out.

Brands exaggerate and even lie, labels can be misleading, and opinions are often stated as fact.

That’s why we’re here: to provide unbiased, truthful information, so you can make your own truly informed choices.

Every article on our website and in our daily newsletter is thoroughly researched and is vetted by a professional, licensed nutritionist.

After all, there’s nothing more important than our health, and the impact of diet on health is profound.

A well-balanced diet rich in nutrients plays a vital role in maintaining good health and preventing chronic diseases such as obesity, diabetes, heart disease, and some cancers. Conversely, a diet high in processed foods, sugars, and unhealthy fats can contribute to the development of these conditions.

But we’re not here to talk you into eating broccoli and kale every day. That’s up to you.

But knowing “what’s what” means that the choices you make are actually what you think they are.

By being informed about the nutritional content, health impact – even the packaging & origin – of different foods, you can make choices that promote your own long-term health and well-being. Or not.

Secondly, informed food choices contribute to better mental health. There is a growing body of research indicating a strong link between diet and mental health. Foods rich in essential nutrients like omega-3 fatty acids, vitamins, and minerals can improve brain function and are linked to lower rates of depression and anxiety. Understanding which foods are beneficial for mental health can guide individuals in making choices that not only nourish their bodies but also support their mental well-being.

Thirdly (is that even a word?), making health-conscious food choices can lead to more sustainable eating habits. Foods that are good for health are often also better for the environment. For example, plant-based foods generally have a lower environmental impact than animal-based foods. By choosing healthier options, individuals not only improve their own health but also contribute to environmental sustainability.

Fourthly (well, if “thirdly” is a word…), understanding the health implications of different foods can help in managing food allergies and sensitivities. As food allergies and sensitivities are becoming increasingly common, it’s important to be able to identify and avoid foods that can trigger adverse reactions. This knowledge is crucial for maintaining overall health and preventing potentially serious health complications.

Furthermore (we just couldn’t bare to write “fifthly”…), making informed food choices can lead to better weight management. Understanding the calorie content and nutritional value of foods can help individuals make choices that align with their weight management goals, whether it’s losing, gaining, or maintaining weight. This is particularly important given the global rise in obesity rates.

And knowing what’s healthiest when dining out can also lead to more enjoyable and satisfying dining experiences. Being able to choose healthy and delicious options can enhance the enjoyment of eating out, making it a guilt-free and pleasurable experience.

Lastly, making informed food choices has social and economic implications. By choosing healthier options, individuals can influence market demand, encouraging producers and restaurants to offer more healthy, high-quality food options. This can lead to wider availability and potentially lower prices for healthy foods, making them more accessible to a larger portion of the population.

The bottom line: understanding what’s healthiest in terms of grocery shopping and eating out is essential for maintaining physical and mental health, supporting environmental sustainability, managing weight and food sensitivities, and influencing the food market positively. It empowers individuals to make choices that benefit not only their health but also the wider community and the planet.